Why, When, What, Where, and Why Again.


We built this website to demonstrate what could be done with 1 statically hosted HTML page on an AWS S3 bucket. Using external services and plugins to achieve all of the base functionality we felt we needed to deliver. A major factor was to keep the site as cost friendly as possible (Ref: the cheaper the better) without losing any quality in service.

We also wanted the site to be responsive to various devices (try viewing this site on a mobile and then a desktop, or just look right a bit). We also felt we needed it to be clear/clean visually. We wanted to achieve all of this within a week - we firmly believe our time should be spent working on your websites and helping build your business much more than ours.

Why?
Yes we could have built something using server side technology, perhaps a Laravel Elastic BeanStalk set up could have given up a few more options, but at a cost which far outweighted the needs of our own business..

When?
This site was re-built in September 2019. Though you may find us on the way back machine in various styles over the years.

What?
This site uses the following technologies; HTML5, CSS3, Foundation 6, Font Awesome 5, CookieConsent, JQuery, Google Fonts, Owl Carousel, and runs from an AWS S3 bucket, routed by Route 53 and Cloud Front.

Where?
Built in Uttoxeter, Staffordshire. It's a small beautiful Island floating near to Birmingham.

Why Again?
Being transparent about what and how we've done something has hopefully helped you gain a better understanding in thermal dynamics.


Our Site on a Large Screen


Our Site on a Medium Screen


Our Site on a Small Screen



"Let us take you into a deeper experience, make a moment a lasting conveyable memory. Let us help build your tribe." Deep Immersion

Welcome Screen Reading Friend To Practical Dev Limited. It may be quicker to call us to discuss how we can help you on 07807 165 436 or email us info@practicaldev.co.uk


You're Looking For Help?
Our aim is to save you money; by reducing costs across your business, lessening your workloads by automating aspects of your business, or at least re-assuring you that you're doing everything you should and can be. If we can't help you we don't want to waste your time. It's our "reason for being" here at Practical Dev.

If you're a local Staffordshire based small business with technical headaches then you have come to the right place. We offer a range of services as outlined below, but we are always happy to sit down over a coffee and discuss your issues for free. Helping local small businesses compete with the behemoths of their industry is what makes us tick.
Web Development
We're used to dealing with the less technically minded, or those who want to focus on their business instead of the technology of their website. Factors like minimum contrast ratios (4.5:1), or the difference between a server and a client, or how databases are built, or perhaps you just need some assistance and care too much to fail.

We build everything based on the idea that the technologies used on a project are fit for purpose. You wouldn't use an axe to open a tin of beans, and you wouldn't give Jack Torrance a tin opener to get to the bathroom. To see exactly what we mean, the details of this websites underlying technology and the choices made during the process are explained below (though you'll need no technical know-how to work with us).


So, Why Oh Why?
Site Management
PPC, SEO, internal content updates, email campaigns, squashing bugs, fine tuning performance, improving your user retention rates. Or any of the other tasks you don't have time to do for yourself which can be handled through various solutions we can help you with.

Keeping content on your website up to date is an important aspect in both helping current visitors returning, and also increasing search engine visibility (resulting in new customers). You may write the content but not have the time to manage the website, or perhaps you have time for only thinking about doing it and never getting around to it. We never quote generically, and recommend you contact us to find out how we can help you with your website.
Data Management
Keeping data flowing within your company is not usually a topic you want to think about. Recent GDPR Laws aren't making dinner parties any more fun, and keeping data flowing through your business effectively and efficiently is vital to helping you spend time on the more important things in your business - your customers.

We offer services ranging from manipulating data sets, automating data flows between systems, and more. If you have no idea if any of this may relate to you, talking to us is the best way of discovering if you are spending more of your life doing things better suited to our robot overlords.
Web Services & APIs
Before you have to Google it, an API is defined as;
"a set of functions and procedures allowing the creation of applications that access the features or data of an operating system, application, or other service." Wikipedia
If you're curious between the difference between a Web Service and an API it's explained in much more detail on the link below. Though to help keep connectivity between systems may be useful, important, or perhaps something you don't need to be doing and need to an exit strategy. Or perhaps these just aren't the droids you're looking for.
Medium.com
Hosting & Support
There are so many different hosting options for a website, many variables to take in to account for what you need. We're not here to add costs to hosting, you're free to go and find whichever web host you want. WAMP, MAMP, Apache, IIS, Tomcat, lighttpd, Abyss, Serverless, Cloud based monkeys, Gerbil power - knowing the best fit for your needs may be something you need assistance with, or perhaps want us to manage your site and make sure you're always on the most cost effective and suitable infrastructure for your needs.

Automated Processes
You've really come here to read about automated processes for a local business? One of us is clearly crazy and we're hoping it's you. Building automated processes is a wide (and not always considered exciting) topic which we'll keep very short to avoid this website inadvertently being used by insomniacs. Sending files to people regularly and keep forgetting? Find sending images to your supplier a bore each week? Bored of loading a data file in to your website every month to update prices? All of these can be solved through automation. We'll say no more and let you do all the talking from here on.
Training
We strongly believe spending the time educating someone to be sufficient themselves is better for everyone. It may be as simple as helping you to learn more about the technology backbone of your business, or helping you find the right technology from the plethora of options available.

You may be more interested in learning more about how to do changes to your website, or spend more time on your laptop than you ever dreamed you never wanted and want to learn how you could be more efficient. Ask us anything, we surprise ourselves at times.
Projects Showcase
Okay we're always busy and just launched our new website in September 2019
Email List
We send out occasional updates about services we offer, promotions, and good news. If you're just interested in knowing more without dealing with another human then this is the option for you.